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CAT | Intern journal

It is now that time to start preparing for the end of the semester. There are so many deadlines that I should be preparing for, however I have prepared myself in advance for many of these to avoid having a last minute cram session. One thing that I have taken away this semester is to [...]

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Confession time my fellow interns. As I mentioned previously on some of my other blogs, I am currently enrolled in beginning reporting. I quickly realized that my interviewing skills were not up to par. I contribute that in part to me being unfamiliar with the topics I was covering, which provided a level of discomfort [...]

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The world is ever changing. Thus are all the fields that we work in. In order to magnify your skills as a PR practitioner, you need to stay informed, well-versed and up to date. Social media whether you like it or not isn’t going anywhere. You can have it in your mind that you have [...]

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As an undergraduate student taking classes in public relations, I am required to take a beginning reporting class in addition to my public relations courses. Although closely related in many areas, and both require a certain eloquence of writing, they are VERY different in my opinion. This was very evident today when I was writing [...]

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One of my first days at my internship I recall sitting with my supervisor and her explaining to me the importance of measurement in PR. For a PR practitioner, one of the aspects of representing a client is generating publicity for them. One of obstacles of doing this is being able to measure the results [...]

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Hello fellow interns, I hope that everyone is having a great semester. So far mine has had its highs and lows. There have definitely been some moments of frustration; however it’s up to me not to allow that to hinder my progress. I am happy to report I am getting good grades so that is [...]

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I learned a great piece of information today from my supervisor about pitching a story. In regards to assisting with a PR pitch, she let me know that one critical tactic about PR is keeping it brief. Truthfully, it will probably be one of my greatest obstacles in PR. I tend to be long-winded so [...]

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So, I realize that my blogs will not always be related directly to my internship, however, I hope the information being provided is useful for my fellow interns.  Again, remember I am an intern as well. These are just my thoughts and what I gain from my experiences in and out of the classroom. To [...]

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The stress of school is without question extremely overwhelming. In the midst of all the hours spent in the classroom and then at least double that time studying (hopefully), interning or working, you should also try to find a little spare time to start branding yourself. As a PR intern, or any intern for that [...]

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I want to touch on the importance of creating your portfolio while working on your undergrad degree. Keeping record of your accomplishments that you have received praise for is obviously a no-brainer. However, also keeping track of class assignments, projects and anything that you create as it relates to your field is critical. (e.g., press [...]

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