CAT | How to Search Engine Optimize a Press Release
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How to Determine if your Press Release is Newsworthy
0 Comments | Posted by Naomi in How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release, PR techniques
After writing and editing your press release, it is important to make sure you do everything possible for it to take off. Writers should check that the press release contains important keywords for SEO purposes. Once you use a press release distribution company to distribute the release to the right media outlets, the process of [...]
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The Importance of SEO in Press Releases
1 Comment | Posted by Naomi in How to Search Engine Optimize a Press Release
So, you’ve written and edited your press release to perfection, and now it’s online. Hooray! For some reason though, it’s not receiving any hits. Why not? It’s on a pretty interesting subject, so where’s all of the attention? Search engine optimization (SEO) plays a crucial role in attracting online attention for a company, business or [...]
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Intern Perspectives: Day One – What is SEO?
0 Comments | Posted by Kerriann in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release, Intern journal, Positive PR campaigns
My first day at my internship with Selig Multimedia has come and gone and it was a success. So what did I gain and walk away with on my first day? Something that is very simple, yet very crucial. I am in my second semester as a junior and had yet to hear the term [...]
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The importance of proper writing style in press releases
0 Comments | Posted by Naomi in How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
Writing in general is a tough task for some people. But, many people are surprised at how difficult press release writing can be without the proper training. Press release writing needs to follow the same rules as a news article. It’s important to be aware of grammar and AP style rules, because a simple mistake [...]
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How to get media attention: Tips from the PR pros
0 Comments | Posted by Melissa in How to Distribute a Press Release, How to Get Media Attention, How to Promote Websites, How to Search Engine Optimize a Press Release, How to Sell Books, How to Write a Press Release, How to Write an Online Press Release, Positive PR campaigns
There are many ways to get media attention for your story, product or business. Most publicists would agree that the best way to get media attention is to hire a professional with unique connections to the media outlets you want to target. Journalists are notoriously hard to reach, but, there are a few tricks of the trade [...]
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‘Tis the season for effective online public relations efforts, marketing
1 Comment | Posted by prnewsadmin in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
Just one week away from Thanksgiving and it seems that there’s only one thing on retailers’ minds: Christmas. It’s the season of cold weather, hot cocoa, twinkling lights, family, friends and of course, shopping. Whether your consumers celebrate Christmas, Hanukkah or Kwanza, chances are they are looking for the fastest, greatest, most convenient and most [...]
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Effective do’s and don’ts of PR
0 Comments | Posted by prnewsadmin in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
Many companies make the mistake of over estimating the success of their product and underestimating the process through which success can be achieved. We want to provide you with effective strategies of a public relations campaign that will help your company grow. Here is a list of do’s and don’ts that can help your company [...]
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Turning the intimidating press release into an innovative way to reach your publics
0 Comments | Posted by prnewsadmin in How to Get Media Attention, How to Promote Websites, How to Search Engine Optimize a Press Release, How to Sell Books, How to Write a Press Release, How to Write an Online Press Release
The purpose of the press release has evolved over time—now it not only serves to get media attention, but also provides a well written reference for people, not just the press, to read about your company or organization. This includes potential employees or volunteers, consumers, stakeholders or anyone else interested in what you offer. Many [...]
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How to make your press release stand out among the rest
0 Comments | Posted by jessica in How to Get Media Attention, How to Promote Websites, How to Search Engine Optimize a Press Release, How to Write a Press Release
Companies write and distribute press releases to announce new products or special promotions. Media outlets are flooded with hundreds of these press releases a day. So what can you do to make your release stand out among the rest? Hire a public relations professional. By hiring PR professionals, like PR NewsChannel, you are increasing your [...]
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Press Release Benefits: What You Get From Writing Press Releases
0 Comments | Posted by kpolacek in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
A press release is a document that is considered a means of advertising a business. It is an announcement or a piece of news that is expected to get media attention so they’ll publish it in their journals, newspapers, websites, etc, which, of course, means that the release will help you get targeted traffic. Writing [...]