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As you begin the writing process for your press release, it’s imperative to know what to include and what to leave out. Understandably, you may think that every bit of information on your book, product or story should be included in your press release. Wrong. What you may think is important to include may not [...]

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After writing and editing your press release, it is important to make sure you do everything possible for it to take off. Writers should check that the press release contains important keywords for SEO purposes. Once you use a press release distribution company to distribute the release to the right media outlets, the process of [...]

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Companies write and distribute press releases to announce new products or special promotions. Media outlets are flooded with hundreds of these press releases a day. So what can you do to make your release stand out among the rest? Hire a public relations professional. By hiring PR professionals, like PR NewsChannel, you are increasing your [...]

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A press release is meant to announce your website or your product to the rest of the world. Reporters and editors look for interesting press releases to fill up their publications. But those press releases must be informative and appealing, giving interested parties a reason to publish your release. Talk about why your product, service, or company [...]

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A press release is a document that is considered a means of advertising a business. It is an announcement or a piece of news that is expected to get media attention so they’ll publish it in their journals, newspapers, websites, etc, which, of course, means that the release will help you get targeted traffic. Writing [...]

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Press release writing is an art that takes even the greatest writers enormous time to master. It’s never recommended to write your own release without proper training, but if you absolutely have no other choice, here are some easy to follow steps for writing an acceptable press release. Make it newsworthy – Reporters don’t want [...]

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If you want publicity then you have to start communicating with the online world. The best way to announce company changes, new products or services, and notable events is with a press release. Should you write your own press release or outsource the job to a press release distribution service? Most companies give press release [...]

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Let’s discuss what a press release distribution means to today’s web-savvy entrepreneur. Though the term press release was originally associated with newspaper publications, the advent of the Internet has resulted in a whole new generation of press-worthy announcements. By definition, a press release is merely a company’s attempt to gain publicity. Of course, rather than [...]

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A small business press release can bring excellent attention to your business. However you must write and submit them correctly. Let’s look closer at six useful tips to improve your press release writing and get the attention you need for your business. 1. Capture your readers attention by writing a good headline. Writing an attention [...]

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One of the most basic ways of reaching the trade media with information they can use in their online or printed publications is the press or news release. Press releases should be written in a journalistic news style and can be delivered to your media contacts by fax, e-mail, postal mail (not done much these [...]

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