CAT | PR techniques
7
Intern Perspectives: AP Style, learn to love it: Day 3
0 Comments | Posted by Kerriann in How to Write a Press Release, Intern journal, PR techniques
It’s time to get some hands-on experience. I was given the opportunity to write my first press release today for one of our clients. Taking the tips from the staff and what I had learned in school I got to work. I was anxious at first, but when I relaxed, I was able to enjoy the [...]
5
Intern Perspectives: Getting in the swing of things: Day 2
0 Comments | Posted by Kerriann in How to Write a Press Release, Intern journal, PR techniques, Social media, Twitter
I sat in on a meeting where the staff was brainstorming and strategizing for one of their out-of-state clients, just opened a new restaurant. The client wanted to get their name out in their local community, and no better way to achieve this then with social media. By using Twitter and a program called “TweetDeck,” [...]
30
Intern Perspectives: A day in the life of a Selig Multimedia intern
0 Comments | Posted by Kerriann in Intern journal, Positive PR campaigns, PR techniques
At Selig Multimedia, we are always looking for new ways to engage our interns to provide them with the best learning experience possible. In our newest segment, “Intern Perspectives”, we will have our spring intern, Kerriann, blog about her observations and experiences. We are very excited to have her and we hope to all learn [...]
14
PR help for justice system? Florida lawmaker files bill to prevent jurors from getting paid for interviews
1 Comment | Posted by gselig in How to Handle a PR Crisis, How to Write a Press Release, PR techniques
Shortly after the verdict in the Casey Anthony case and reports that at least one juror engaged the services on a PR firm to shop his story for money, I wrote a blog. I said said the jury system was facing a PR crisis and I called on lawmakers to enact a law that make [...]
9
Anthony Wiener sex scandal: A PR nightmare, but can he recover?
3 Comments | Posted by prnewsadmin in How to Handle a PR Crisis, PR techniques
Anthony Weiner is no technophobe. He’s totally embraced Twitter and other social media. He not only knows how to post messages, but he knows how to send pictures.
3
How Publicity Can Push Your Small Business Ahead
0 Comments | Posted by prnewsadmin in How to Get Media Attention, How to Promote Websites, PR techniques
Throughout the creation of any new company, new business owners often become exhausted with all the tasks that must be accomplished. Sometimes new business owner even become so stressed that they quit and dispose of their new found company.
30
Three Reasons Why Your Business Should Be Using Press Releases
0 Comments | Posted by jessica in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release, PR techniques
Business owners look for any means to generate profit for their company, whether it’s advertising in print or television or having someone stand on the corner with a sign promoting their latest deal. There is an untouched resource awaiting these companies in the form of press releases. Using a press release writing and distribution company, [...]
7
Writing your own press release? This video may help
0 Comments | Posted by prnewsadmin in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release, PR techniques
Came across this video that explains the 6 parts of a press release. It was put out by the Publicity Hound. Some good advice for those who are writing press releases on their own.
6
Press release writing nightmare: US Airways, Sabre Travel debacle highlights need for better corporate press release protocols
0 Comments | Posted by prnewsadmin in How to Distribute a Press Release, How to Get Media Attention, How to Handle a PR Crisis, How to Write an Online Press Release, PR techniques
It was supposed to be a press release announcing a business deal. Such a release gets some positive press in business and industry publications. But this one went really wrong.
18
Social media for businesses: Why every company can benefit from social networking
0 Comments | Posted by Melissa in PR techniques
In today’s technology driven society, your company’s online presence could make or break you. One of the easiest and most effective ways to increase your internet presence is to use social media. Still not convinced? These reasons will prove the effectiveness of social media and why all businesses should use it. 1. Minimal cost of [...]