TAG | pr tips
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Intern Perspectives: AP Style, learn to love it: Day 3
0 Comments | Posted by Kerriann in How to Write a Press Release, Intern journal, PR techniques
It’s time to get some hands-on experience. I was given the opportunity to write my first press release today for one of our clients. Taking the tips from the staff and what I had learned in school I got to work. I was anxious at first, but when I relaxed, I was able to enjoy the [...]
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Intern Perspectives: Getting in the swing of things: Day 2
0 Comments | Posted by Kerriann in How to Write a Press Release, Intern journal, PR techniques, Social media, Twitter
I sat in on a meeting where the staff was brainstorming and strategizing for one of their out-of-state clients, just opened a new restaurant. The client wanted to get their name out in their local community, and no better way to achieve this then with social media. By using Twitter and a program called “TweetDeck,” [...]
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Social media for publications: How to use it to your advantage
0 Comments | Posted by Melissa in How to Promote Websites
Facebook and Twitter have long been the most popular social media platforms, and countless businesses both large and small have used the free social networking services to their advantage. Although the price is appealing, social media can do more harm than good for your publicity if you don’t know how to utilize it as a [...]
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10 Tips For Improving Public Relations Within Your Industry
1 Comment | Posted by kpolacek in How to Distribute a Press Release, How to Get Media Attention, How to Write a Press Release
Some business owners really do believe that their competitors are luckier than they are when it comes to getting their press releases or story placements into the right, targeted publications. If there is one sure and certain thing in the changing, evolving practice of public relations, it is that “luck” is never a component (at [...]
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How Public Relations Can Help Promote Your Business Effectively
0 Comments | Posted by kpolacek in How to Get Media Attention
There are still inexpensive ways to get the word out about your business. You just have to have the patience and creativity to find them! Here are a few techniques and tips that will help you to get started with a public relations campaign: – Develop a simple PR plan. You don’t need a complex [...]
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Press Release – The First Step Of The Marketing Campaign
0 Comments | Posted by kpolacek in How to Get Media Attention, How to Write a Press Release
A press release is usually a definite statement about a new product or service, released singly or simultaneously via the media. There are many ways to issue a press release, i.e. call for a press conference and give a concise statement regarding your product, write a descriptive note and send it to the editors of [...]
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How To Utilize Quotes In Press Releases
0 Comments | Posted by kpolacek in How to Get Media Attention, How to Write a Press Release, How to Write an Online Press Release, PR techniques
Adding quotes, whether they are personal or from a company spokesperson is a great way to spice up what would ordinarily be a mundane press release. These quotes can be used to reaffirm facts stated in the copy, but it is best if they convey some kind of opinion or point of view. For example, [...]
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Five Common Mistakes in Press Release Writing
0 Comments | Posted by kpolacek in How to Get Media Attention, How to Write a Press Release
It is very difficult to capture the attention of reporters, producers and other media personnel. It’s also not easy keeping their attention. Here are some things to keep in mind while writing and distributing a press release.
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Tiger Woods Controversy Offers a Lesson in Public Relations
1 Comment | Posted by PR News Channel in How to Handle a PR Crisis
After collectively holding its breath last week as news leaked out about Tiger Woods being injured in a car accident, the sports world quickly exhaled and started asking why…and how? Soon, we learned the world’s best golfer and, arguably, the most well known athlete on the planet isn’t infallible. His response, or lack thereof, failed on many levels. [...]
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Why Hiring a Pro to Write a Press Release Pays Off
0 Comments | Posted by PR News Channel in How to Get Media Attention, How to Write a Press Release
During this time of year (especially this year), people are looking to save and cut costs at every opportunity. They’re getting up early for crazy retail discounts, they’re cooking and eating in instead of going out for a big holiday dinner, who knows, maybe they’re even re-using old wrapping paper. It stands to reason, then, [...]