Swift Exchange Appoints Christian Heller Chief Product Officer


(PR NewsChannel) / August 1, 2010 / NEW YORK 

Swift Exchange, an innovator in the facilitation of global commerce, today announced the appointment of Chris Heller as Chief Product Officer.  In his new role, Mr. Heller will be responsible for understanding customers’ needs and delivering exceptional products that enrich their businesses and their lives.    

“Mr. Heller has a demonstrated history of turning new products into highly profitable ventures,” said Richard Postrel, CEO and Founder of Swift Exchange. “His insights and value to the team will be integral to our work as we set out to build a breakthrough platform for the loyalty industry,”

Mr. Heller recently served as Vice President – Product Management of TravelCLICK. There, he developed the highly successful digital advertising and reservations technology businesses. Later he spearheaded market research, prototyping, development and implementation of an Oracle-based business intelligence solution for the hospitality industry, garnering the best customer satisfaction scores of any product in company history.

Prior to that Mr. Heller served as Director of Sales and Marketing at Galileo International, where he helped create the world’s first highly-targeted digital advertising product and the world’s first integrated tour and cruise booking system.  Mr. Heller started his career at Worldspan (now Travelport), where he played a key role in the launch of the company.

“I was attracted to the idea of working with a smaller, more entrepreneurial company,” said Mr. Heller. “We have a visionary founder, we’re assembling a very strong management team and we’ll be delivering some truly game-changing products to the marketplace.”

Mr. Heller added, “The fact that the transformative idea behind Swift Exchange is anchored in a secure and growing portfolio of intellectual property is also extremely attractive.  I’m very excited to be part of such a dynamic organization.”

A graduate of the University of Maryland, Mr. Heller lives in Chicago.

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About Swift Exchange

An innovator in global commerce, Swift Exchange has developed a first-of-its kind, powerful, scalable and highly transformative loyalty operating system designed to work with existing loyalty programs to provide unprecedented liquidity, transparency and usability of reward points and miles.  Using patent-protected technology, Swift Exchange is opening the doors to an entirely new marketplace that will allow consumers to quickly and easily combine rewards they have accumulated across a multitude of loyalty programs and spend them as easily as cash.  Swift Exchange is owned and operated by Signature Systems LLC.  For more information, visit www.swiftexchange.com.


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Direct link:  https://prnewschannel.com/2010/08/01/swift-exchange-appoints-christian-heller-chief-product-officer/

SOURCE:  Swift Exchange

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