Fredda McDonald, a former MasterCard executive and payments industry innovation expert who founded Lydian Management Consulting, is the author of Box Breakers: The Secrets of Innovation and Creative Thinking in Business and a featured contributor on the newly launched a marketing resources informational hub called The Dot.
A resource for marketing and public relations, The Dot was developed by full service advertising agency Energyhill, to bring executive-level consultants and real public relations strategy experts to industry professionals in an accessible format. As the Founder of Lydian Management Consulting, Fredda McDonald consults with financial industry leaders on corporate strategy and creating breakthrough innovation to help them lead the market. Her contributions to The Dot will focus on helping leaders cultivate an environment of ingenuity that will accelerate organizational success.
“We’re thrilled to feature industry titans like Fredda on The Dot,” explained Dr. Ryan Lowe, CEO of Energyhill, “Our goal is to bring in-depth knowledge in leadership, public relations and marketing to our audience – expertise that can’t be found anywhere else.”
The Dot includes industry leaders in public relations, marketing, business development, project management, online advertising, content marketing, web development and more; bringing the best marketing resources together for marketing and public relations professionals looking to create and improve ROI on their initiatives.
About Energyhill
Energyhill is a full service digital marketing & advertising agency that specializes in online advertising, video production, web development, and immersive online experiences. To learn more, visit energyhill.com.
Media Contact:
Ryan Lowe, Energyhill
(800) 959-1910
SOURCE: Energyhill
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