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New Syndicated Local News Franchise Targets Dads

Interactive Dad TV (TM) is an affordable market exclusive that's based on the popular online fatherhood magazine. It launches this May.

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http://www.idadtv.com/images/idadtvlogo.jpg
 

(PRNewsChannel) / March 20, 2008 / Tampa, Fla. - At a time when stations are cutting staff, comes a new syndicated news segment that offers quality content and targets fathers 25-54 at an affordable price.

Interactive Dad TV™ stories focus on family matters, family finance and other subjects fathers care about.  It's based on the popular online fatherhood magazine InteractiveDad.com, which was created five years ago and each day attracts tens of thousands of fathers and mothers nationwide. 

"When it comes to parenting, dads are the stepchild but the success of InteractiveDad.com shows that fathers crave relevant parenting information," says Glenn Selig, president and CEO of Selig Multimedia, Inc. which is behind Interactive Dad TV™.  "This franchise will attract a valuable demo and fill newscasts with great story-telling and information dads and moms can use."

Selig is an award-winning former major market anchor and investigative reporter.  He's assembled a team of top-notch journalists to produce the syndicated news segment.  As a dad of two himself, Selig also fronts the reports.  But stations may substitute their own talent.

The reports, produced in High Definition (HDTV) and available in Standard Definition, come complete with 3 stand-alone stories each week, custom outcues and teases designed to attract a key demo to newscasts.

Each week, stations receive three original stories complete with:

-lead-ins/tags
-on camera teases
-electronic downloadable scripts for easy copy and pasting into archives or closed captioning
-fully tracked, split channel pieces
-custom outcues

"The reports will occasionally break news and command publicity in their own right," says Selig. "I'm excited to be doing this and look forward to building the franchise with our affiliates."

Interactive Dad TV™ is available now as a market exclusive syndicated news franchise.  

To learn more about Interactive Dad TV™, please visit http://www.idadtv.com.  To view a demo story, please visit http://www.idadtv.com/stories.html.

Contact:  Selig Multimedia, Inc.
Phone:  (888) 399-5534 ext. 1
Email:  admin (at) seligmultimedia.com
Web site:  www.idadtv.com
To view this press release online:  http://www.prnewschannel.com/absolutenm/templates/?a=411&z=7

This press release was issued by PRNewsChannel.com.  For more information, please visit http://www.prnewschannel.com.

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