Business Success Book Offers Uplifting Message for New Year, Makes Great Holiday Gift Idea

Telemedicine and video conferencing pioneer Jay Myers shares uplifting personal and professional story of growth from a small business owner to a successful, modern day Robin Hood of health care.

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(PR NewsChannel) / December 18, 2009 / Memphis, Tenn. / It’s a dream everyone has had at some time in their careers; You quit your job and start out on your own. It can be intimidating to even think about making such a dramatic life change, but fourteen years ago, Jay Myers didn’t really have a choice. He’d been laid off and was living a nightmare that nearly 10% of the United States is facing right now as the country deals with its worst economy in decades.

“I kept thinking, ‘how am I going to pay my bills, how will I feed my family?’” says Myers, author of Keep Swinging: An Entrepreneur’s Story of Overcoming Adversity and Achieving Small Business Success. “That’s happening for so many people right now as we close this year and begin to look at the next one; it’s not a pretty picture out there. That’s what this book is about. It’s not just how to build a successful business, it’s how to overcome adversity in your life.”

Reading more like a ‘don’t do’ cautionary tale than a ‘how to’ business success book, Keep Swinging spends as much time on the hurdles and obstacles Myers had to overcome in building his business as it does on the practical and actionable business success tips entrepreneurs could use to emulate his success.

Make no mistake about it; Myers has built a successful business. He founded Interactive Solutions, Inc. (ISI) in 1996, and has seen the videoconferencing and telemedicine company grow into a $14 million industry leader that has positioned itself on the cutting edge of the health care industry. The company has grown at such a fast clip, Inc. magazine has twice recognized it as one of the 500 fastest-growing companies in the United States.

The small business success has been linked with a philanthropic aim every step of the way. Operating under a kind of Robin Hood health care mentality, ISI helps connect some of the top doctors and specialists in their fields with patients in small towns and rural areas who don’t have access to the best treatment. This emphasis on corporate philanthropy is a cornerstone to both Myers’ business, and to the Keep Swinging method.

“When we install equipment in rural communities, and we look at the faces of the people we’ve helped, it’s more than a business transaction,” says Myers. “We’re having a positive impact on the community with our technology. It’s certainly a profitable portion of our business financially, but it’s even more rewarding on a personal level. What I do with my business and what I do with this book is reinforce the idea that, yeah, we’re entrepreneurs, but we’re human beings first.”

Jay Myers is available for media appearances and interviews to discuss both his book, and the current health care debate.

For more information about Keep Swinging, please visit www.KeepSwingingBook.com.

For more information about Jay Myers and how his telemedicine efforts are re-shaping the health care industry, please visit www.ISItn.com.

About Keep Swinging:  Keep Swinging: An Entrepreneur’s Story of Overcoming Adversity and Achieving Small Business Success is as much a ‘how-to’ business success story, as it is a ‘don’t do’ cautionary tale. Reading more like a novel than as financial strategy manual, the fast-paced Keep Swinging chronicles the experiences of entrepreneur Jay Myers as he builds Interactive Solutions, Inc. from a fledgling start up to an industry leader and patient advocate in 21st century health care. Keep Swinging is available on major online retail Web sites like Amazon.com, and by visiting Morgan James Publishing.

About Jay Myers: Jay Myers is the founder and CEO of Interactive Solutions, Inc. (ISI), a Memphis based firm that specializes in video conferencing and telemedicine. Myers started ISI in 1996 and in the past 14 years, has built it into a $14 million company with 40 employees and offices in Memphis, Nashville, Knoxville, Birmingham, Ala., and Jackson, Miss. The company has twice been named one of the 500 fastest-growing companies in the U.S. by Inc. magazine, and has facilitated the installation of nearly 1,000 telemedicine video conferencing suites in both the United States and internationally.

Contact: 
Julia Chrestman
Email: 
Phone:  (901) 866-1474
Web:  www.ISItn.com

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SOURCE: keepswingingbook.com

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