Green Marketing Firm Aims to be Giant in Renewable Energy Industry

At a time when it’s hip to be green, VisAbility Consulting creates marketing and business development campaigns exclusively for green companies.

VisabilityConsulting.com - May 07, 2008

(PRNewsChannel) / Dallas, Texas – At VisAbility Consulting in Dallas, workers use recycled paper for business and marketing materials and wildflower seeded paper for client direct mail campaigns. 

Employees never drive to the office.  They work “virtually” to save on gas and to protect the environment. 

And that’s just the beginning of how this company focuses on the environment.

Green, in fact, is how VisAbility does business.  So much so, that the marketing firm decided to create a niche for itself in the marketing world by focusing exclusively on green companies and companies that provide resources to green businesses.

A number of major firms from Wal-Mart Stores Inc. to Best Buy Co. actively promote their companywide environmental sustainability initiatives.  Smaller companies are creating news businesses that focus entirely on that industry.  Nowadays, it’s hip to be green.

“We noticed a need and we filled it,” says Jaime Lack, chief marketing strategist at VisAbility Consulting.  “The explosive growth of the renewable energy industry created the need to have marketing and public relations professionals that specialize and are familiar with that industry.”

“Being green is more than just a slogan for us—it’s how we do business.”

The image of environmentalist being synonymous with tree huggers has faded.  And now, according to California Gov. Arnold Schwarzenegger being green is “hip, cutting edge, self-confident, sexy.” 

With a team of marketing professionals stretching from Washington to Florida, VisAbility Consulting creates marketing plans and materials and also develops product initiatives for companies.

“A number of our marketing campaigns have led to expanded production and an increase in staffing and studio space simply to meet growth,” says Lack. 

Whether building a complete business identity platform, crafting the winning RFP for a $75 million dollar construction project, or expeditiously designing and producing trade show materials, Lack says VisAbility Consulting has the specialists on staff to address the marketing and business development needs of green companies.

The VisAbility team has worked with a Fortune 1000 companies as well as sole proprietorships. 

For more information, please visit www.visabilityconsulting.com.

About VisAbility Consulting:  Based in Dallas, Texas, VisAbility Consulting provides Branding & Brand Identity, Advertising & Print Production, Website Design, Redesign and Search Engine Optimization, Media Planning, Public Relations, Presentation Preparation, RFQ/RFP Development and Event Management & Promotions.

Contact: Jaime Lack  
Email:  Jaime (at) visabilityconsulting.com
Web site:  www.visabilityconsulting.com
Phone: (877) 278-5977

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