Click With Customers: New Web Site Helps Hair Salons Take Root, Attract New Business

A mix of Yellow Pages and MySpace, SalonContact.com gets hair salons and nail shops noticed.

SalonContact.com - March 14, 2008

(PRNewsChannel) / Cleveland, Ohio – Touted as a weave between Yellow Pages and MySpace, a new Web site helps salons attract new customers.

SalonContact.com is an online searchable database of hair salons, nail shops, tanning salons and spas nationwide that also includes employee photos and credentials.

“This is the perfect complement to businesses that already have Web sites,” say Ben Derin, president of Salon Contact.  “You can link to your Web site and attract even more attention to it.”

Derin says it’s an excellent substitute for salons without a Web site because it instantly gives them presence on the Internet.

“Businesses can include vital, differentiating characteristics about their company and tout the look of their storefronts,” says Derin.  “Businesses can also promote their stylists’ special talents or experience and even post before and after photos.”

Like MySpace, businesses easily create profiles and can post photos on their page.  Searchable by geographic location, SalonContact.com is like Yellow Pages because each listing is included in a nationwide directory marketed to potential customers.  But unlike either site, SalonContact.com makes it possible for salons to create customizable coupons.

The listings are returned based on distance.  There are many companies that charge extra for the top spot position, but on SalonContact.com every company has equal time in that spot because salons are randomly selected to appear there.

Derin says customers searching for a salon want as much information as they can find because they’re looking for a place to trust.

“Name and phone number just isn't going to cut it,” says Derin.  “On SalonContact.com the customer can get a lot of information about the salon and stylists, this in turn will help them make a more informed decision about the company they’re going to give their business to.”

The cost to get listed on SalonContact.com is currently $299 for the entire year.  The price jumps to $499 in May, after the promotional period ends. 

“We offer more bang for the buck then traditional marketing media,” says Derin.  “SalonContact.com gets customers in the door.”

Contact:  Ben Derin
Email: 
Phone: 216-831-2699
Web site:   www.saloncontact.com 
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Source Web Site: SalonContact.com