NBCUniversal Telemundo Enterprises and E! Latin America were named the official media partners of Miami Fashion Week 2016 which kicks off June 2nd at the expansive Ice Palace Studios in the heart of Miami’s Art District. The partnership includes exclusive coverage of the event and on-site activations to be featured across TELEMUNDO’s daily shows, extensive digital and social coverage featuring a live stream and a dedicated Miami Fashion Week section on Telemundo.com. In addition, E! Latin America will have influential fashion blogger Micaela del Prado covering live all events related to Miami Fashion Week and will air a TV special titled “This is Miami 2016” at a later date.
Reborn and reimagined as an entire week of fashion dedicated to life after the runway, Miami Fashion Week will be hosted by honorary President Antonio Banderas, who will be launching his first collection of menswear later this fall.
“As a media company that is redefining Hispanic TV with innovative formats and original productions, we are proud to be partnering with Miami Fashion Week to leverage such a significant gathering of fashion icons,” said Luis Silberwasser, President, Telemundo Network. “By being official media partners, we look forward to working with the Fashion Week team to amplify the content via all the TELEMUNDO platforms.”
TELEMUNDO’s exclusive access to the event and content will be featured daily on TV and on the network’s digital and social platforms. “Al Rojo Vivo” (4pm/3c) will have fashion expert Quique Usales live from the event Wednesday through Friday, while “Un Nuevo Dia” (7am/6c) will profile some of the designers throughout the week, and entertainment show “Suelta La Sopa” will feature daily coverage with guest Boris Izaguirre. Telemundo.com will feature a live stream with daily step and repeat arrivals, runway shows, and interviews with designers, models and guests, and recaps of surrounding events in a dedicated Miami Fashion Week section featured on Telemundo.com/Mujer-de-hoy.
Miami Fashion Week 2016 will feature more than ten collections from internationally-renowned designers, including models cast by Barcelona-based Esma Proyectos, lauded for their fashion show direction and production. Esma will work hand in hand with acclaimed “Master of the Runways” Sergio Salerni of Urban Production, widely recognized for his more than twenty years of experience specializing in the production of global luxury events and prestigious fashion shows in world capitals Milan, New York, and Paris. Together with Barbara Hulanicki’s vision for a world class fashion week that captures the soul and spirit of Miami, Esma and Urban Production will deliver an unforgettable renewal of high fashion sun-drenched runways.
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