The PR Institute prepares for first content marketing workshop on Tampa turf

Workshop will be held Tuesday, April 1 at 8:30am
(PR NewsChannel) / March 28, 2014 / TAMPA, Fla. 
targets businesses that use search engines and social media to drive website traffic

The PR Institute workshop on Social Media and Content Marketing targets businesses that use search engines and social media to drive website traffic

After presenting the highly successful workshop on the road in cities like Chicago, Dallas, Las Vegas, Boston and San Francisco, The PR Institute (, in conjunction with the press release newswire PR NewsChannel and The Publicity Agency bring “How to Attract New Business Using Social Media and Content Marketing” to Tampa, home turf of all three companies.

“It’s thrilling to see the workshop finally come to Tampa,” says Glenn Selig, president and CEO of Selig Multimedia, Inc., which owns and operates the three companies. “This workshop gets high marks each time we present it to people in marketing, public relations and business. It’s been phenomenally successful.”

The Tampa PR workshop will be held April 1 at Selig Multimedia, Inc. headquarters in Tampa.

The workshop, geared for 24 or less participants, is designed for businesses that use, or want to use, search engines and social media to drive website traffic and attract new business.

(Read: The PR Institute workshop reviews and testimonials)

The PR Institute workshop teaches companies about how to leverage an inexpensive strategy that boosts brands and bottom lines.

At the workshop attendees learn:

-How to use press releases as a form of content marketing

-The basics of writing a search engine optimized press release for content marketing

-How to use social media to boost exposure of the press releases

The workshops are very hands-on and are interactive to induce learning.

For more information about The PR Institute and upcoming workshops, or about arranging a private workshop just for your company employees, please visit or call 888-399-5534.

About The PR Institute: The PR Institute offers hands-on training in the form of private training sessions at your offices or ours, workshops at established conferences and webinars that are stand-alone or in conjunction with other groups. Our sessions, workshops and webinars are designed to engage attendees so that experiences are memorable and the curriculum sticks. Founded and launched in summer 2013 with seed money from the global press release newswire PR NewsChannel and the PR firm The Publicity Agency, our philosophy is this: So much about what is wrong with education is that it is existential or theoretical based. They show you how things ought to be done instead of being candid. Our goal is to infuse you with excitement and ideas so that you are eager to apply what you’ve learned.

Adam Farragut, The PR Institute
Phone: (888) 399-5534

Direct link:

SOURCE:  The PR Institute

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