The reputation of Justin Bieber took a turn for the worse as the pop was led away in handcuffs and hauled off to jail this morning after allegedly driving drunk and racing a Lamborghini on the streets of Miami Beach.
According to TMZ.com, Justin Bieber was “wasted and resisted arrest and cussed the cop out, dropping multiple F bombs.”
Justin Bieber, a superstar and only 19, has become a magnet of sorts for bad PR over the last year or so.
He allegedly egged his Calabasas, Calif. neighbor’s house and during the course of their investigation, police discovered pot in his mansion when they arrived for a surprise search. Bieber wasn’t arrested.
Justin Bieber’s reputation also took a hit recently when he arrived two hours late for a concert at a London arena; when he was caught going 100 mph in a 65 mph area in L.A. in his mega expensive Fisker Karma; when Beiber lost control and roughed up a paparazzo; when he spit at a drink at the gym; when he grabbed a fan’s breast and when a photo surfaced of him smoking pot.
“Celebrities of this magnitude surround themselves with people who indulge them and don’t keep them in check,” says crisis management public relations expert Glenn Selig from The Publicity Agency. “The handlers become enablers because their bread and butter is linked to the celebrity and they are often afraid to take them on for fear of being fired or cut off.”
Justin Bieber now is accused of resisting arrest and driving under the influence.
Bieber has reportedly admitted to drinking alcohol, smoking marijuana and taking prescription drugs.
“Justin Bieber does not have a squeaky clean image so this will probably not impact the celebrity status he has with his fans–the so-called ‘Beliebers’–but it’s hard to see how this will help him gain fans,” says Selig. “For some people these incidents will be a signal that Bieber is acting out because his career is slipping and he doesn’t know how to deal with the downs that come with any career. They will view it as sad or may relish his demise.”
As of late morning Thursday, Justin Bieber was being held in jail and will appear before a judge to face multiple charges in connection with the Miami Beach incident.
Miami Beach police say Justin Bieber was not cooperative after getting stopped.
According to the Los Angeles Times which quotes the arrest report, the officer ordered Bieber to keep his hands on the car “to facilitate a cursory patdown for weapons.” Bieber replies: “What the …. did I do. Why did you stop me.”
After talking to Lou La Vie Exotic Car Rental owner John Temerian, the Fort Lauderdale Sun-Sentinel newspaper reported that Justin Bieber rented the exotic sports cars – a red Ferrari 16M worth about $260,000 for his associate and a yellow Lamborghini LP 550 worth about $270,000 for himself.
Though Bieber has been in and out of trouble, this is the first time Justin Bieber has been arrested.
SOURCE: The Publicity Agency
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