With the season premiere of the mega reality show hit ‘Duck Dynasty’ airing last night, it is the PR crisis that the media and public relations folks are talking about: how A&E reacted to anti-gay statements ‘Duck Dynasty’ star Phil Robertson made to ‘GQ’ magazine and the fallout.
But how could that PR disaster have been avoided and what lessons can be learned from it?
That is what crisis public relations expert Glenn Selig (on Twitter: @GlennSelig), founder and principal for the national PR firm The Publicity Agency, will discuss this morning as part of an expert panel organized by the Florida Public Relations Assoc. (FPRA) Tampa Bay chapter (www.fpratampabay.org).
In response to the anti-gay comments Robertson, A&E suspected star Phil Robertson, only to end up reinstating him after complaints poured him from those who agreed with Robertson and felt he had to right to free speech.
The event, “Ripped from the Headlines: Lessons Learned from the Year’s Worst PR Disasters,” takes place in downtown Tampa at the TBO.com building.
“Learn from the best in the business how the year’s most notorious public relations crises could have been prevented or, at the very least, better managed,” FPRA promoted in advance of the event. “This limited seating engagement is designed for public relations professionals and C-suite executives who require the tools to smoothly navigate a media crisis with only a moment’s notice.”
The Full Panel of Experts:
The PR agency, called “one of the top PR firms in the U.S.” by the Tampa Tribune, and named a ‘Top 25 PR Firm’ by the Tampa Bay Business Journal every year since 2010, is a leading strategic public relations firm founded by power publicist Glenn Selig, a multiple award-winning former major city network news reporter/anchor.
CNN host/anchor Nancy Grace dubbed Glenn “The PR Guru” and Fox News Channel calls Glenn “one of the best in the PR business.”
SOURCE: The Publicity Agency
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