New guide helps developers implement branding concepts

“SharePoint 2010 Branding in Practice: A Guide for Web Developers” by Yaroslav Pentsarskyy demystifies the branding process in popular application platform
(PR NewsChannel) / March 29, 2012 / VANCOUVER, Britsh Columbia 

"SharePoint 2010 Branding in Practice: A Guide for Web Developers"

"SharePoint 2010 Branding in Practice: A Guide for Web Developers" by Yaroslav Pentsarskyy

“SharePoint 2010 Branding in Practice: A Guide for Web Developers” (ISBN 1460908732) by Yaroslav Pentsarskyy is a training book designed to help developers help apply their existing branding skills with Microsoft SharePoint, a central application platform for a variety of enterprise web tools.  

According to Pentsarskyy, there are few accepted approaches on how to implement branding in “SharePoint 2010″ and very few guides on how to approach branding tasks as a whole and integrate them into the solution development process. With that in mind, he offers detailed branding scenarios for readers to explore, real code with all of the steps readers need to run it and tips for expanding on the basic principles to customize and perfect the branding process.

“My book explores how to brand collaboration sites as well as publishing sites,” says Pentsarskyy. “It also demonstrates how you can brand sites that are hosted not only on a dedicated server but on a shared infrastructure in a cloud.”

Written for web developers or user interface developers who already know CSS, JavaScript and HTML, the book discusses publishing masterpage structure, applying common design artifacts and settings on existing specialized sites, publishing page layout structure, applying branding to SharePoint list views and much more.

 “SharePoint 2010 Branding in Practice: a Guide for Web Developers” is available for sale online at and other channels.

About the Author: Yaroslav Pentsarskyy is a developer and technology writer. A recognized SharePoint specialist, he has been building and implementing SharePoint solutions since its 2003 release. Yaroslav has extensive .NET and SharePoint development experience working with variety or private and public organizations. As a recipient of the Microsoft Most Valuable Professional (MVP) award in 2009, 2010 and 2011, Yaroslav is also a developer audience leader for Vancouver SharePoint Usergroup and actively contributes to technical communities by presenting at worldwide technology events and his blog:

Yaroslav Pentsarskyy
Phone:              (604) 340-4220



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SOURCE:  Yaroslav Pentsarskyy

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