Tom Searcy, nationally-recognized as a leading authority on fast-growth companies and large account sales, says the current economic downturn has created a kind of “logjam” when it comes to generating sales.  Salespeople are frozen due to the poor economy and Searcy says even quality products and services are feeling the sting because of sub-par sales messages.

“You can’t just be better, can’t just be different, you have to be those things and immediately relevant to your customer base in these economic times,” says Searcy, who’s also author of Whale Hunting: How to Land Big Sales and Transform Your Company, which provides business owners with a clear model for successfully finding, signing, and developing the kinds of sales accounts that can dramatically change a company.  “Executives will learn how to quickly communicate value that is relevant to their customer or prospect who is buying and do so in terms that will get them to take action.”

Inc.’s GROWCO Conference has showcased some of the brightest and most forward-thinking executives in business.  Since it was first introduced in the ‘80s as the Growing the Company Conference, the GROWCO Conference has harvested a rich network of seasoned executives and thought leaders who share their expertise with others.  Drawing upon Inc.’s decades of in-depth and on-edge business reporting, the GROWCO Conference is an invaluable opportunity to gain real, practicable advice on how to grow a business.

Searcy will guide executives through his Hunt Big Sales model, using hands-on workbook exercises to impart proven methods of landing the kinds of big deals that lead to rapid business growth.  Searcy says the Inc. GROWCO Conference is the perfect opportunity for business owners to learn an effective, easy to implement strategy that they can put to use right away.

“People at the conference are going to take what we’re talking about and build a customizable version of how to get this out on the marketplace,” says Searcy. “We’re going to walk through a mini-workshop so people can go home, and have a practical, tactical 90-day sales strategy.”

Geared to help company owners and executives, Inc.’s GROWCO Conference targets two types of businesses: smaller organizations which desire to move up in market share and respectability and larger companies which want to establish steady results while distinguishing themselves amongst their competitors.

Through his vast experience at cultivating meteoric growth for businesses through big sales, Searcy has cultivated a dynamic strategy of landing massive deals that he will bring to Inc.’s GROWCO Conference, March 18-20, in Orlando.

For more information on the Inc. GROWCO Conference and to sign up, please visit: www.GrowCoConference.com  

About the Inc. GROWCO Conference: Inc. magazine’s GROWCO Conference has been a must-attend event for any business owner, executive or company leader since it was first introduced in the ‘80s as the Growing the Company Conference.  The two-day event was created with motivated business leaders in mind, and provides more than just an excellent networking opportunity.  Participants will also receive real, workable information they can use to create or improve upon their own growth models.  The GROWCO Conference puts Inc.’s decades of in-depth and on-edge business reporting to practice, harnessing an established network of executives and speakers.  The conference will be held March 18-20 in Orlando.

About Inc. magazine: Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. magazine (www.inc.com) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today's innovative company builders. With a total paid circulation of 724,110, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology.

About Tom Searcy:  Tom Searcy is a highly acclaimed authority on fast-growth companies and large account sales.  Searcy has commandeered more than $1.8 billion in new business for his clients and other companies using his ‘Hunt Big Sales’ technique, orchestrating and closing sales to customers like AT&T, AOL, Sprint and Disney among others.  As the key business strategist for The Whale Hunters, Searcy has combined into one process his knowledge and understanding of industry growth, the intricate relationships between sales and operations personnel, and his ability to generate solid and long-lasting growth for companies.

Contact: 
Courtney Waters
Events Director, Inc.
Email: cwaters@inc.com
Phone: 212.389.5347